TY - JOUR T1 - Clear, consistent and credible messages are needed for promoting compliance with COVID-19 public health measures JF - Evidence Based Nursing JO - Evid Based Nurs DO - 10.1136/ebnurs-2020-103358 SP - ebnurs-2020-103358 AU - Lillian Hung AU - Margaret Lin Y1 - 2021/03/30 UR - http://ebn.bmj.com/content/early/2021/03/30/ebnurs-2020-103358.abstract N2 - Commentary on: Nivette, A., Ribeaud, D., Murray, A., Steinhoff, A., Bechtiger, L., Hepp, U., Shanahan, L., & Eisner, M. (2020). Non-compliance with COVID-19-related public health measures among young adults in Switzerland: Insights from a longitudinal cohort study. Social science & medicineClear, consistent and credible messages are essential for promoting compliance with COVID-19 public health measures in young adults.Research should further investigate the role of communication science in motivating collective emotions and behaviours for future public health measures.As COVID-19 spreads worldwide, implementation and compliance with public health measures during the pandemic have been the foremost concern globally. The WHO highlighted that young adults had been the primary drivers of the spread of the novel coronavirus in many countries.1 This study by Nivette et al describes patterns of non-compliance with COVID-19 19-related public health measures in young adults and identifies which characteristics increase the risk of non-compliance. … ER -