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Randomised controlled trial
Web-delivered personalised normative feedback for college students on alcohol consumption and sexual situations reduces alcohol-related risky sexual behaviour
  1. Robert Patton,
  2. Kim Donoghue
  1. Department of Addictions, King's College London, London, UK
  1. Correspondence to : Dr Robert Patton, Department of Addictions, King's College London, 4 Windsor Walk, London SE5 8BB, UK; robert.patton{at}

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Implications for practice and research

  • Alcohol-focused personalised normative feedback (PNF) reduces alcohol consumption, while PNF targeted at risky sexual behaviour (RSB) is also effective.

  • Combined PNF reduces alcohol consumption and alcohol-related RSB.

  • Web-based situation–behaviour–impact (SBI) tools reach large numbers of potential users who may benefit from help and advice relating to alcohol use and alcohol-related RSB.

  • Research that explores the longer term impact of PNF on RSB on a diverse population is needed.


Alcohol use is associated with an increase in RSB among young adults. University students who engage …

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  • Competing interests None.